Atomic Habits
Tiny changes, remarkable results
James Clear
Key Takeaways
- 1% better every day compounds.
- Systems over goals – who do you want to be?
- Make habits obvious, attractive, easy and satisfying.
Hi, I’m Axel.
I build apps for Mac and iPhone that quietly solve problems – like Textschleuse and Sixteen.
Open to new projects – let’s build something ↓Projects
About
I like software you understand in three seconds, and things that stay on your own computer.
What drives me
Outdoors
Leadership↓Trail running · Climbing · Spikeball
On the trail, only the next step counts. Outdoors I feel connected – to trees that grow, to a river you can swim in. I’m grateful for it and want to preserve it as best I can.
How I lead and work
Seven principles and one rule that carries them all.
Europe’s sovereignty
Europe on its own feet – digitally, economically, in energy.
I don’t just want that, I build towards it:
- This site runs on a server in Germany.
- My apps need no cloud – your data stays with you.
- The domain: .eu
Values
Inspired by Amazon’s Leadership Principles – shortened and in my own words.
Single-Threaded Ownership
One person, one topic, one hundred percent. Whoever owns something does nothing else on the side.
Customer Obsession
Start from the user, not the competition.
Ownership
Think long term, never “not my job”.
Invent and Simplify
Try new things – and make them simpler.
Bias for Action
Make reversible decisions fast.
Dive Deep
Know the details, question the numbers.
Have Backbone; Disagree and Commit
Disagree – then commit fully.
Deliver Results
Results count, not activity.
Favourite books
Factfulness
Ten reasons we’re wrong about the world
Hans Rosling
Key Takeaways
- The world is better than we think.
- Ten instincts distort how we see it.
- Think in data and proportions, not headlines.
Sapiens
A brief history of humankind
Yuval Noah Harari
Key Takeaways
- Shared stories – money, nations, gods – let strangers cooperate.
- Farming brought more people, not more happiness.
- Money, empires and science unified the world.
Eat That Frog
21 great ways to stop procrastinating
Brian Tracy
Key Takeaways
- Do the hardest task first.
- Prioritise: 80/20 and ABCDE.
- Stick with one task until it’s done.
Tools I use
Grok Bot
Always-on AI agents by xAI with their own computer, working inside your tools 24/7.
Claude Code
AI coding agent in the terminal – this site was built with it.
Skills by Matt Pocock
Reusable skills for AI agents, e.g. for TDD and code reviews.
Quick (Shopify)
Shopify’s internal hosting platform: a site live in seconds.
Want to build something?
I’m open to new projects and ventures. If you have a good idea and are looking for someone to make it happen with you – drop me a line anytime.
Write to me →